» Monthly Archives: October 2009

Calling Can Still Beat The Web

By: admin@blog on 10/21/09 @ 7:42 pm | 0 Comments »

Many of us have become complete creatures of the digital age in which we live. Wondering how your team is doing in tonight’s game?  Check the score online.  What is the weather forecast for tomorrow?  Check it out online.  Need a hotel reservation?  Get the best deal online.  Maybe, but maybe not.

FTC Halts “Results Not Typical” Advertising

By: admin@blog on 10/6/09 @ 8:19 pm | 0 Comments »

The Federal Trade Commission has put a halt to “endorsement and testimonial ads” by companies claiming extreme results for their products while indicating in fine print that the results are not typical. Companies can use this tactic but if they do they must also disclose the results consumers can typically expect.